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Showing posts from August, 2019

Why podcasting is the next Market frontier

I read this article which express that today’s market popularity and needs of podcast in the world of video visualization trend. While reading this article I felt that in last few years’ podcast has been gaining popularity the biggest reason behind this, is availability of mobile phones easily. Podcast are easily available in the mobiles so peoples can move away from desktop and using mobile more often. After reading this this article I thought that so many companies are moving their marketing strategies with blogs as well as podcasting.  Because with podcast There is actually no need for written blog post or businesses can use them to put out high quality or relevant content with the same effort availability that require in writing blog. in other side podcasting may not be good to fit for every company but they can increase their promotion straits according podcast. At the I felt that podcast can get market frontiers fast in next few years.

INTRODUCTION TO HUMAN RESOURCES MANAGEMENT

In this article we learned that people do tend to mention that managing their human resources is a quick and easy job for an organization or a company which is not the case infact a company or an organization tend to lack in the sense of managing their employees as they work for sole purpose of profit and do not understand the needs and want of their employees which leads to conflict between them and they need to do work slowly and with a laid back attitude.     My suggestion for this would be that every manager should make a point of involving all the employees in decision making so that they feel that they are also important and not been used. Also employees need and wants should be fulfilled and been helped during difficult times. If we behave with employees like their friend rather then a boss they are tend to be more productive and work efficiently is what I believe. Inshort I learned from the article is that to make an organization function properly we need to kee...

Introduction to consumer behavior

According to this article the meaning of consumer as well consumer interest has been introduced. I would say as per this article consumer interest is parallel related or depends upon the consumer choice and behaviour. Every consumer or individual buys a product as per their need or based on their requirements. The next point would be is budgeting. Budget do have an effect on consumer choice. Every consumer has certain budget while making choices which is based on their income as well. Finally I learned from this article is that every consumer should be given the right to buy a product as per their need and requirements and not be enforced on them.

STEPS OF ORGANIZATION BEHAVIOR

According to this article their are certain steps which are been followed for organization behaviour. The first being behaviour desired in an organization which to a certain extent should be modified to achieve better results. The second is based on your performance through which a manager gets to know about behaviour of employees. The next being based on what situation each employees behave in a particular situation and identifying them for the betterment of the organization. Next is using a certain strategy to overcome bad behaviour and implement the good ones. Last but not the least is the evaluation process where managers check that whatever effort is been put has a positive impact or not. I would like to conclude that yes an organization do need to follow a process to determine the behaviour of it's employees and not just determine them but also help improve those behaviour.

HOW MARGINAL UTILITY AFFECT CONSUMER CHOICE

In this article I learned that consumer has lot of choices to make and when they finally choice a particular product or item they tend to measure in terms of margin which is called utility. Based on the margin we get to know that after consuming each product what utility we are getting from it which is called total utility. Most of the items follow diminshing marginal utility which is correct as it based on our consumption as each item brings less utility has we keep having them. Finally I could say choices are also based on prices which means at what price I am able to get a certain level of satisfaction.